MEET THE TEAM
Heather Shaw Menis
FOUNDER
After 15 years of public relations and marketing experience, Heather Shaw Menis left the corporate world to pursue her entrepreneurial goals. Her mission; to bring corporate know-how to small and locally-owned fashion, beauty, lifestyle, and design businesses looking to establish their brand in the DC market and beyond. From directing local marketing efforts for Saks Fifth Avenue to launching boutique hotels and fine dining restaurants in DC, Heather has built a vast network of contacts in the DC market and the luxury market nationwide.
She has added value to both for-profit and non-profit organizations by connecting these entities in creative and mutually beneficial ways. A passionate publicist, Heather has worked on award-winning campaigns while at two of the DC area’s top public relations agencies. She also maintained a 50 to 1 Return on Investment for local marketing events at Saks Fifth Avenue. Her work in-house for both the iconic international fashion brand and one of the fastest growing hospitality companies in the country taught her how to most effectively increase revenue via multi-lateral campaigns.
Kaya
Seaman
ACCOUNT EXECUTIVE
Kaya Seaman is a dedicated public relations professional with a strong focus on delivering results and building meaningful relationships. Currently an Account Executive Consultant at Fifth & Main PR, Kaya specializes in developing strategic campaigns, cultivating media and influencer partnerships, and advising clients through both opportunities and challenges. She has a proven track record in managing collaborations that elevate brands in local markets, leading content initiatives, and shaping public narratives.
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Kaya’s approach to public relations is shaped by her experience at Stitch Fix, where she built client relationships and ranked in the top 10% of global stylists for customer satisfaction. Her background as a Division I track and cross-country athlete also refined her skills in teamwork, resilience, and high performance—qualities that inform her professional work.
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A graduate of Louisiana State University with a degree in Mass Communication, Kaya focused on public relations and social media while also gaining leadership experience as a Social Media Coordinator for campus organizations. Outside of work, she has a strong interest in design, photography, and creative storytelling, all of which influence both her professional and personal projects.
Julia
Savelson
PUBLIC RELATIONS COORDINATOR
Julia Savelson is a public relations professional with a focus on strategic branding and media relations. A recent graduate of the University of South Carolina, she earned a degree in public relations with a minor in business administration. She currently works as a public relations coordinator at Fifth & Main PR, supporting high-end lifestyle clients in the Washington, D.C. area through press material development, client communications, and brand partnerships.
While at USC, Savelson served as account manager for The Carolina Agency’s Sistercare team, leading a campaign to raise awareness and build community support for survivors of domestic violence. She also held leadership roles as vice president of digital communications for the Public Relations Student Society of America and Instagram coordinator for Blossom Magazine, where she used social media to boost engagement and grow audiences.
Her semester abroad in Barcelona broadened her perspective and deepened her knowledge of global marketing and intercultural communication.
With a well-rounded skill set and hands-on experience, she’s ready to make a meaningful impact in the PR field.
Diana
Ho
OPERATIONS SPECIALIST
Diana Ho is an experienced public relations professional with a background in account management, communications, and event coordination. She began her career at a leading DC political communications firm, working closely with senior leadership to deliver advocacy and media relations strategies for a high-profile client. These efforts supported national initiatives aimed at increasing high school graduation rates and public access to technology.
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At a global event company, she provided comprehensive support to the executive team, facilitating seamless day-to-day operations and handling critical communication across 18 offices worldwide. She joined Northern Virginia Magazine at its inception as a Senior Account Manager, where she built and managed a diverse portfolio of advertisers, consistently exceeding sales targets and cultivating long-lasting client relationships. Her organizational skills and keen eye for detail makes her a crucial asset to the Fifth & Main PR team.